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Writer's pictureMike Simmons

THE WIMS GUIDE COVID-19 ECONOMY EDITION AKA “THE SOUTH FLORIDA CORONACONOMY”

By now we’re well into the quarantine period and pretty deep into the business disruption that’s been the byproduct of the spread of CoVid-19/Corona Virus. At this point many of us are (at least relatively) beginning to adjust to the new normal and catch our breath in terms of what this means to our various businesses. Hopefully you’ve been able to strategize on potential pivots, are making the necessary adjustments, and are getting closer to finding a new groove for the path forward.

On the other hand, it would be naive to think that every businesses is going to make it through unfortunately. To think where we are now compared to even a month ago is pretty horrifying. But that being said, the ONLY thing to do now is continue to march onward with an unrelenting focus on doing whatever it takes (even if that means closing up shop and going in a different direction) to get through this. Looking forward is really all that matters now.

In that light I want to use my company’s (WIMS Consulting) platform, clients, partnerships, relationships, etc. to help share resources, ideas, insights, hope, strategies, etc. to help you and your business navigate these waters. I know a lot of people are doing this too and some of these things may be redundant, but I’d be remiss if I didn’t do my part and just let others do the leading during this time.

Considering the majority of our our business is based in Miami, FL and Charlotte, NC I’m going to create a page for each with specific local information in addition to the more macro/federal stuff. Further, I’ve volunteered to help lead the “South Florida Business Continuity Task Force” so will be sharing more information about that too as we launch the website later today (3.27.20). In Charlotte, we’re going to spearhead something similar via the Charlotte Business Group. Stay tuned!

In the mean time please reference the content below which I’ll be updating regularly. If you have anything else you’d like me to add please email me directly at msimmons@wims-consulting.com.

It may sound insensitive right now, but as the saying goes: “Never let a good crisis go to waste.” This is going to produce unprecedented opportunities if you look for them. Another extremely applicable quote: “This too shall pass!”

-Mike

Financial Support

SBA/Disaster Relief Loans:

The Miami Foundation has seeded The Community Recovery Fund with a $300,000 contribution. That number is growing with various donations from citizens and organizations alike.

The United Way and The Miami Herald have come together to activate a short term relief fund as well called Operation Helping Hands.

Miami Impact/Next Steps

The Greater Miami Chamber of Commerce – CoVid-19 Resource Portal is great and continues to be updated. They also have a “Members In Action” page that highlights what many of the specific businesses within the Chamber are doing to help the community.

The Beacon Council’s “Business Continuity: COVID-19 Business Resource Center” is phenomenal as well.

The Miami Foundation’s CoVid-19 Community Recovery Resources rocks, it covers organizations and funds that are helping out in the community too including many non-profits. This is one of the most well done and robust pages I’ve seen.

The South Florida Business Continuity Task Force has formed, including many of South Florida’s best and brightest minds from the legal, accounting, financial services, and entrepreneurial sectors among others to share specific insights and action items to help business owners survive the current cycle as best as they can and position themselves to try to get ready for the other side of it.

The South Florida Business Journal is offering it’s CoVid-19 related stories to be accessed for free. They also have two guides, one that’s for general South Florida businesses, and then another specific for small businesses.

The Florida Chamber of Commerce’s “Follow Facts, Not Fear” page is another solid resource.

Legal Services of Greater Miami provides free civil legal services for the low-income communities of Miami-Dade and Monroe Counties and is recognized as one of the most outstanding legal services programs.

The Miami Herald “What do you need or what can you give in this crisis? We’re connecting people with people” is beautiful and yet another great idea/program.

The Miami New Times created a piece called, “Here’s How and Where Creatives Can Apply for Relief Funds” very good as well and covers a community that can be overlooked.

Business Ideas/Strategies

Coronavirus: What Every Business Owner Needs to Know (Wix) great article with a lot of sound ideas, even if some are seemingly obvious.

Email Marketing: This was a great article from Fast Company, and insightful. Just because everyone else is sending emails doesn’t mean that you shouldn’t do one too. Just make sure it’s really well done if you do and that it adds value to your audience (don’t be self serving).

MORE TO COME!!

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