ABOUT WIMS CONSULTING

WIMS Consulting is a full service of marketing and sales agency. We don’t only do each well, but we take it a step further by helping to build a bridge between these departments that further enhances each of their effectiveness. To do this, the firm focuses on creating synergy by offering a fully integrated suite of services that work well together when optimized appropriately.

 

While we work with a variety of companies of all shapes and sizes, our niche is professional services companies. Yet, whether you’re a billion-dollar entity, a pre-revenue startup, an entrepreneur, or a traditional small business owner, we can help you grow, scale, and add value to your business.

 

Our philosophy of treating clients like business partners whose success is mutually beneficial is one of the guiding principles that sets WIMS apart. Whether you're looking for an "outsourced CMO" or simply some objective assistance on one of your marketing/sales projects, we're here to help.

 

WIMS Consulting was founded in 2014. After launching in Miami, FL, it now maintains operations in Charlotte, NC, New York City, and will soon be expanding to the west coast in Southern California. While the firm continues to grow, it is still able to serve clients across the entire United States.

 

Approach:

Whether you need supplemental marketing and sales assistance and/or you don’t yet have the resources to have these departments in house we can help. We understand that each business is very different, so we customize our services based on your specific needs. We don't solely view you as our client, but rather our business partner as your success directly leads to ours as well. We provide affordable solutions that will tangibly improve sales and revenue growth. Even if the scope of your project requires components that are out of our area of expertise, we have collaborative partnerships with a variety of entrepreneurs that will ensure you get exactly what you're looking for.

 

Expertise:

  • CRM Strategy & Implementation,

  • Marketing Strategy & Implementation,

  • Business Development & Lead Generation,

  • Website Development, SEO, PPC & Keyword Search,

  • Public Relations, Social Media, Advertising & Brand Journalism,

  • Business Plans & Start-Up Consulting,

  • Content Creation, Video Production & Distribution,

  • Corporate & Individual Training, and

  • Events & Seminars.

 

Fully Integrated Marketing Services:

  • Strategy & Implementation – Business Plan Creation, Marketing Plan, Budgeting & Implementation, Financial Projections, ROI Calculations, Pricing Structure, Business Metrics, Research (Target Market, Competitive Analysis, Demographics).

  • Web – Website Development, SEO, Keyword Search & Optimization, Targeted Paid Search & Ad-word Campaigns, Mobile Optimization, Social Integration.

  • Branding – Graphic Design, Logo Development, Branding Guidelines, Digital & Print.

  • Content Creation – Video, Publishing, Online.

    • Blogs, Articles, eBooks, How-To Guides, White Papers, & Podcasts.

  • Lead Generation – Target Market Research, List Creation, Sales Pipeline Management, Increase Sales, and CRM Development & Implementation.

  • Social Media - Account Creation & Development, Management & Implementation.

  • Advertising – Web, Mobile, Product & Service Promotion, Media Buying & Placement.

Public Relations – Press Release Development & Distribution, Media Relations, New Product & Service Launch.

MIKE SIMMONS

CEO

PROFESSIONAL BIOGRAPHY

Mike Simmons is the CEO of WIMS Consulting, a consulting firm and full-service marketing and sales agency specializing in marketing strategy, CRM programs, digital marketing, website development, business development, and additional services operating primarily in Charlotte, Miami, New York, and Southern California among other cities around the country. He is the CMO, board member, and equity stake holder with EolianVR and ARRE (Augmented Reality Real Estate).

His core mantra and approach to business can be expressed in four simple words: “Solve Problems; Add Value.”

Mike has a passion for helping both entrepreneurs as well as established entities with growing their business. While fixating on the ultimate destination can often be all-consuming to many, he’s committed to enjoying the process of the entrepreneurial journey while trying to help others do the same. He firmly believes that there is no “finish line.”

His areas of expertise include:

  • Marketing strategy and implementation

  • Website development, SEO, PPC, and keyword search

  • CRM architect, administrator, strategy, and implementatio

  • Business development, lead generation, and sales support

  • Business plans and start-up consulting

  • Public relations, advertising, and social media

  • Corporate and Individual Training

  • Events and seminars

Mike has experience providing consulting services throughout a variety of industries, including accounting, financial services, legal, real estate, health care, technology, business consulting, aviation, personal training, and non-profits among others.

He has experience working with a variety of CRM and marketing automation programs as well, including:

  • Salesforce.com

  • InfusionSoft

  • Zoho

  • Insightly

  • HubSpot

 

Mike began his career in marketing with Kaufman, Rossin & Co., one of the largest accounting firms based in Miami, FL, in 2008. He spent nearly seven years with the Firm, maintaining a variety of roles primarily focused on marketing, business development, consulting, and public and community relations.

 

He is very involved in the community. He is currently a Board Member on the Charlotte Chamber of Commerce’s Young Professional and Center City Committees. He is also a board member and the Marketing Director for The Charlotte Business Group. Prior to moving to Charlotte, he was on the Board of Directors for the Greater Miami Chamber of Commerce while serving as the Chair of their HYPE (Helping Young Professionals Engage) Committee, and the Board of Directors for Habitat for Humanity Young Professionals of Miami.

 

Mike graduated from the University of Miami with a bachelor’s degree in both Marketing and Finance and a minor in Advertising.

THE WIMS GUIDE BLOG

Subscribe to receive updates and innovative content about entrepreneurship from our CEO Mike Simmons and guest bloggers. 

@2020 Created by WIMS, Inc.

  • Black LinkedIn Icon
  • Black Facebook Icon
  • Black Instagram Icon
  • Black Twitter Icon
  • WIMS Guide YouTube
  • Google+ - Black Circle