Launching ARRE: Augmented Reality Real Estate
The augmented reality and virtual reality company that I’m a co-founder of, EolianVR, (DBA: “Eolian”), recently launched our Augmented Reality Real Estate platform (ARRE) specifically geared toward the commercial real estate industry. ARRE is an end-to-end system, complete with a platform, application, hardware, software, storage, and support that commercial real estate firms need to easily and immediately begin showcasing and visualizing large scale real estate assets in augmented reality.
This is a game-changing breakthrough for the commercial real estate industry as potential clients, investors, partners, and brokers, etc. can take a walk through a skyscraper, or 20 story office building, even before a single shovel (or excavator) strikes the ground. Architects can share their vision, make real-time adjustments, and determine the implications of said changes (i.e. total square foot change of the building, etc.) relatively quickly, in order to make sure a project remains within the necessary specifications, all before the project enters the tangible world.
You don’t like the color of the painting on the walls? We can change that. You prefer the reception desk be on the other side of the lobby? Done. You want to see a sliding glass door entrance to the building rather than revolving ones? You got it, just give it a minute. This is accomplished by leveraging technology such as the Microsoft Hololens, the HTC Vive, along with additional complementary & proprietary AR/VR hardware and software.
One can imagine the cost savings realized from a more efficient and streamlined project timeline. Think about less time-consuming walk throughs, change order processing, a simpler permitting process, along with countless other efficiencies that will be gained. Not to mention 3D building models are now rendered obsolete as in an augmented world, you can make real time digital changes to the building without having to spend thousands of dollars updating the model. How much money is lost (chalked up to customer acquisition/cost of doing business) right now just from things like lost efficiency from shuffling people around to your properties and making changes after they’ve already been built, $5,000, maybe $10,000 or even far more?
Take a moment to imagine something with me:
An investment firm’s key decision makers are sitting around their boardroom table in China while taking a tour of a proposed commercial building in New York, all while being able to make real time recommendations along the way (yes, they have headsets on). If they like what they see, they can then make a real-time offer from across the world. Once agreed the real estate developers can pass along their standard virtual contract, with certain covenants to be determined. While the lawyers review it, an initial deposit (binding or not) can subsequently issued via Bitcoin or another preferred form of crypto-currency (or even good ol’ US dollars if desired via an embedded payment processing application) which is deposited into an escrow account (also embedded in the application). All of this can happen in real-time, and soon enough will be how most large scale business transactions will be conducted. Within the next few years companies will be able to transcend international regulatory and currency barriers and just get down to business with the help of block chain technology. Of course, I’m simply summarizing for brevity’s sake, but things like this are just the beginning.
While the first iteration of ARRE is currently live and operational, subsequent editions and updates are subsequently being perfected as well that will leverage the latest and greatest technology to continue streamlining the commercial real estate industry as well as making it significantly more transparent.
One of Eolian’s core missions and mantra is focused on “Building New Worlds” and the launch of ARRE is certainly going to help us do just that.
About Eolian: Eolian is a software development and marketing production firm capable of conceptualizing and building Virtual Reality (VR) and Augmented Reality (AR) applications with practical uses in four main industries: Real Estate, Military, Healthcare, Education, and Marketing. Drawing from a combined 30+ years’ experience in software development and marketing, the team develops and deploys applications on the following VR and AR HMDs (Head-Mounted Displays): Microsoft Hololens, HTC Vive, Gear360, PlaystationVR, Google Cardboard, and Meta2 among others. Members of the team have already built applications such as interactive VR tours, interactive VR simulators, room-scale interactive trainings, hologram trainings, and much more. Eolian is also developing additional use-cases for additional industries such as: Travel/Tourism, Events/Venues, Golf Courses/Country Clubs, Action Sports, and Non-profits among others. For more information, please visit www.eolianvr.com.
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